From Churn & Uncertainty to strategy, systems, & Sustainable growth

High IQ's Path To A $6.8 Million Valuation

Conversion Rate Optimization | Paid Social | Content | Retention Marketing

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Meet High IQ

The AI solution behind better conversions, smarter follow-up, and award-winning efficiency.

Who They Are

High IQ is a SaaS company that builds AI-powered voice and texting automation for lead conversion.

Their platform helps businesses engage and follow up with leads at scale using smart, human-like interactions.

They’re built for speed, performance, and operational clarity.

Who They Serve

They work with companies across real estate, mortgage, insurance, and retail - industries that rely on quick lead response and high-volume communication.

High IQ’s clients include both local teams and national brands looking to close conversion gaps and boost performance.

Their tools are designed for teams that can’t afford to miss opportunities.

Why They’re Unique

High IQ has earned national recognition for innovation and operational impact.

Their platform is built for far more than just follow up...it intelligently adapts and responds like a high-performing sales assistant.

With custom implementations and proven ROI, they’ve become a go-to solution for brands serious about conversion.

Why reFOCUS?

Their product was strong and their results were solid but their marketing was inconsistent and reactive.

They needed a clear strategy, stronger brand positioning, and a system to scale visibility, nurture, and conversion.

That’s where we stepped in.

The Challenge

Despite a world-class product and steady lead flow, High IQ found themselves stuck in a familiar loop: chasing new leads, dealing with overbooked calendars, and seeing high no-show rates.

They had traction but no system behind it. Marketing felt reactive.
Sales calls were 1:1, draining time and energy.

And the follow-up systems that helped their clients succeed? They weren’t being used internally to their full potential.

High IQ didn’t need more leads—they needed a strategy to turn what they had into consistent, compounding growth.

The Challenge

Despite a world-class product and steady lead flow, High IQ found themselves stuck in a familiar loop: chasing new leads, dealing with overbooked calendars, and seeing high no-show rates.

They had traction but no system behind it. Marketing felt reactive.
Sales calls were 1:1, draining time and energy.

And the follow-up systems that helped their clients succeed? They weren’t being used internally to their full potential.

High IQ didn’t need more leads—they needed a strategy to turn what they had into consistent, compounding growth.

Our Approach

We Didn’t Add More Leads. We Built the System to Convert Them.

Closed the No-Show Gap

Most teams blame no-shows on “bad leads.” We knew better.

We built a custom AI-powered follow-up system that combined text, email, and calendar touchpoints to create commitment before the call even started.

Closed the No-Show Gap

Most teams blame no-shows on “bad leads.” We knew better.

We built a custom AI-powered follow-up system that combined text, email, and calendar touchpoints to create commitment before the call even started.

Closed the No-Show Gap

Most teams blame no-shows on “bad leads.” We knew better.

We built a custom AI-powered follow-up system that combined text, email, and calendar touchpoints to create commitment before the call even started.

Rebuilt the Sales Model

High IQ was scaling... but their team couldn’t.

We helped them pivot from endless 1:1 sales calls to a group demo model that preserved intimacy while multiplying reach.

Rebuilt the Sales Model

High IQ was scaling... but their team couldn’t.

We helped them pivot from endless 1:1 sales calls to a group demo model that preserved intimacy while multiplying reach.

Rebuilt the Sales Model

High IQ was scaling... but their team couldn’t.

We helped them pivot from endless 1:1 sales calls to a group demo model that preserved intimacy while multiplying reach.

Activated Lifecycle Marketing

They were running a retention-based SaaS company... without retention marketing.

We created post-sale workflows, referral automations, and internal LTV campaigns—so the follow-up didn’t stop after the first “yes.”

Activated Lifecycle Marketing

They were running a retention-based SaaS company... without retention marketing.

We created post-sale workflows, referral automations, and internal LTV campaigns—so the follow-up didn’t stop after the first “yes.”

Activated Lifecycle Marketing

They were running a retention-based SaaS company... without retention marketing.

We created post-sale workflows, referral automations, and internal LTV campaigns—so the follow-up didn’t stop after the first “yes.”

Positioned Them as the Authority

Instead of scattered content or occasional posts, we built a structured short-form video system that pulled their best thinking into a consistent presence across channels.

For a brand built on voice tech, they now had a brand voice to match.

Positioned Them as the Authority

Instead of scattered content or occasional posts, we built a structured short-form video system that pulled their best thinking into a consistent presence across channels.

For a brand built on voice tech, they now had a brand voice to match.

Positioned Them as the Authority

Instead of scattered content or occasional posts, we built a structured short-form video system that pulled their best thinking into a consistent presence across channels.

For a brand built on voice tech, they now had a brand voice to match.

"The whole process has been seamless, and the ROI speaks for itself.We couldn’t be happier!

Michael Hopkins

Founder | High IQ

"The whole process has been seamless, and the ROI speaks for itself.We couldn’t be happier!

Michael Hopkins

Founder | High IQ

"The whole process has been seamless, and the ROI speaks for itself.We couldn’t be happier!

Michael Hopkins

Founder | High IQ

The Results

+35%

Appt Show Rate

+60%

Sales Call Efficiency

$6.8M

Secured Valuation

let's scale your brand today

Marketing doesn’t have to be a mystery. We’ll show you how it actually works.

Book call

let's scale your brand today

Marketing doesn’t have to be a mystery. We’ll show you how it actually works.

Book call

let's scale your brand today

Marketing doesn’t have to be a mystery. We’ll show you how it actually works.

Book call

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